“In the clothes we design, you will find the same values of the first garments we produced more than 50 years ago: passion, attention to detail, quality, taste and originality”.

This is IDEXE’, leader in childrenswear fashion (0-14 years), part of Mauli S.p.A. group, with more than 200 stores in Italy and around the world.
For IDEXE’ we oversee the production and the artistic direction of photo/video shootings for Spring Summer & Fall Winter collections, taking care of every stage of the process: from location scouting up to filming on set.
Our role is to take look after the customer’s image, renovating their identity and highlighting their love for details.
Basically, we make sure that the business’ growth is solid and harmonious, as you would do for a child!